Make Your Site Sell! 2002 (MYSS!2002) by Ken Evoy
This e-book is one of my favorite Internet Marketing books! It has a
customer-centric approach that has been very insightful to me, and
might be for you.
MYSS!2002 is actually 4 e-books in one:
- The Main volume (802 pages) explains concepts as thumb nailing your customer, and finding and getting your Most Wanted Response (MWR). It shows that it's all about the customer. Mmm, LOVE that!
- The volume on Traffic (451 pages) offers strategies towards getting traffic to a site, and the role of search engines.
- The 3rd volume is on Products (77 pages). The main portion of this volume is a 16-point checklist for any product you sell.
- Finally, the Store volume (90 pages) is very insightful with strategies how to best setup an online store.
- It is all complemented with a glossary, index, and Table of Contents.
With over 1,500 pages, MYSS!2002 takes the term OVERdelivering to a whole new level. It's great value at less than $30. And now it's completely free too! In my opinion, one of the best Internet Marketing books available. Great stuff!
If you're serious about being succesful online, check out the free Make Your Site Sell.
